OptumizeMe: A mobile app for healthy living
Challenge your friends to lifestyle, nutrition and exercise competitions
To inspire, challenge and motivate consumers to achieve their health goals, OptumHealth created OptumizeMe, a mobile application for Windows, iPhone and Android devices. OptumizeMe helps people connect with their friends using social media in a fun, interactive way to make positive lifestyle changes, whatever their goals may be.
OptumizeMe users can create and challenge each other to fitness competitions while trade encouragement and “digs” along the way. Users can network with friends in the app or link to their existing social networks to create new fitness challenges. The application tracks their progress and rewards them with virtual badges as they achieve their goals.
OptumizeMe is designed for consumers who want to:
- Kick-start or maintain a healthy lifestyle
- Find social support and encouragement to live healthier lives
- Stay on track with a health or workout program
- Get suggestions for making lifestyle improvements
- Enjoy the convenience of using mobile apps and devices to help them achieve their goals
Coming soon for Optum and UnitedHealthcare clients, OptumizeMe goes further by integrating with our customizable Health & Wellness Website, with our new web-based Challenges program, as well as with a consumer’s personal workout device. OptumizeMe connects with virtual wellness coaches and sends advice and healthy tips to continually motivate users to stay on track. Additionally, consumers can engage in challenges with other users, and stay motivated through a social network supported by the app.